[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.creates.cz\/jsou-slevy-pouhou-iluzi\/#Article","mainEntityOfPage":"https:\/\/www.creates.cz\/jsou-slevy-pouhou-iluzi\/","headline":"Jsou slevy pouhou iluz\u00ed?","name":"Jsou slevy pouhou iluz\u00ed?","description":"\u010casto se nesta\u010d\u00edme divit. Tolik zbo\u017e\u00ed nab\u00edzej\u00ed velk\u00e9 obchodn\u00ed \u0159et\u011bzce ve slev\u00e1ch,… ","datePublished":"2018-09-05","dateModified":"2018-09-05","author":{"@type":"Person","@id":"https:\/\/www.creates.cz\/author\/#Person","name":"","url":"https:\/\/www.creates.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4a71ad3e3da672fdab00dac6e0f7e744f8cb217202b101d0ffab0cf07645e95c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4a71ad3e3da672fdab00dac6e0f7e744f8cb217202b101d0ffab0cf07645e95c?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"creates.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.creates.cz\/wp-content\/uploads\/img_a324418_w2041_t1536219870.jpg","url":"https:\/\/www.creates.cz\/wp-content\/uploads\/img_a324418_w2041_t1536219870.jpg","height":0,"width":0},"url":"https:\/\/www.creates.cz\/jsou-slevy-pouhou-iluzi\/","wordCount":422,"articleBody":"\u010casto se nesta\u010d\u00edme divit. Tolik zbo\u017e\u00ed nab\u00edzej\u00ed velk\u00e9 obchodn\u00ed \u0159et\u011bzce ve slev\u00e1ch, \u017ee snad ani na zbo\u017e\u00ed bez slevy nenaraz\u00edte. N\u011bkdy je cel\u00e1 uli\u010dka pokryt\u00e1 n\u00e1lepkami \u201eak\u010dn\u00ed\u201c nebo \u201esuper cena\u201c. Je\u0161t\u011b sice nejsme na kup\u00f3nov\u00e9 \u00farovni jako nap\u0159\u00edklad ve Spojen\u00fdch st\u00e1tech Americk\u00fdch, ale mo\u017en\u00e1 n\u00e1s to tak\u00e9 \u010dek\u00e1. Zbo\u017e\u00ed se toti\u017e mus\u00ed prod\u00e1vat. A jak jinak chcete donutit lidi, aby si koupili i n\u011bco, co by si norm\u00e1ln\u011b nekoupili? D\u00e1te tam slevu. A \u017ee je sleva nap\u0159\u00edklad jen n\u011bkolik korun?Valn\u00e1 v\u011bt\u0161ina lid\u00ed se ani na p\u016fvodn\u00ed cenu ned\u00edv\u00e1. Anebo tak\u00e9 slep\u011b v\u011b\u0159\u00ed prodejci, \u017ee p\u016fvodn\u00ed cena je skute\u010dn\u011b p\u016fvodn\u00ed cenou. Ta p\u016fvodn\u00ed cena toti\u017e m\u016f\u017ee b\u00fdt klidn\u011b \u201eobecn\u00e1\u201c, tedy cena zbo\u017e\u00ed, za jakou se b\u011b\u017en\u011b prod\u00e1v\u00e1. Ale ka\u017ed\u00e9 m\u00edsto m\u00e1 sv\u00e9 specifika a i v\u00a0\u010cesk\u00e9 republice je zbo\u017e\u00ed jinak ocen\u011bno, by\u0165 se jedn\u00e1 o stejn\u00fd \u0159et\u011bzec. A to je to.\tN\u011bkdy to nen\u00ed zas takov\u00fd z\u00e1zrakB\u011b\u017en\u00e1 cena v\u00a0m\u00edst\u011b A je dvacet p\u011bt korun. V\u00a0m\u00edst\u011b B je za stejn\u00fd v\u00fdrobek t\u0159icet korun. Jedn\u00e1 se o jeden \u0159et\u011bzec. Tak\u017ee v\u00a0m\u00edst\u011b A nab\u00eddnou dan\u00fd v\u00fdrobek za dvacet \u010dty\u0159i korun s\u00a0t\u00edm, \u017ee p\u016fvodn\u00ed cenu daj\u00ed t\u0159iceti korunovou. A sv\u00fdm zp\u016fsobem nel\u017eou \u2013 p\u016fvodn\u00ed cena je skute\u010dn\u011b t\u0159icet korun, jenom jinde. A to je pouze jeden z\u00a0trik\u016f, jak vlastn\u011b p\u0159im\u011bt z\u00e1kazn\u00edka ke koupi. N\u011bkdy to nemus\u00ed b\u00fdt ani takov\u00fd \u0161vindl. Nap\u0159\u00edklad m\u00e1slo st\u00e1lo t\u0159icet. PO zdra\u017een\u00ed to bylo \u0161edes\u00e1t. \u0158et\u011bzce v\u0161ude daly slevu na t\u0159icet korun a lidi ze\u0161\u00edleli a brali hned p\u011bt kus\u016f do z\u00e1soby. By\u0165 re\u00e1ln\u011b se cena nehnula ani o nulu, kvalita z\u016fstala stejn\u00e1 a jedn\u00e1 se o stejn\u00e9 zbo\u017e\u00ed, najednou se ho kupovalo v\u00edce.\tSpot\u0159ebitel je ovlivniteln\u00fdAutomaticky v\u00a0n\u00e1s probouz\u00ed sleva pocit dobr\u00e9ho zadostiu\u010din\u011bn\u00ed. To n\u00e1m nikdo nevezme. A proto tak r\u00e1di nakupujeme ve slev\u00e1ch \u2013 proto\u017ee utr\u00e1c\u00edme, ale mysl\u00edme si, jak jsme vyzr\u00e1li na v\u0161echny ty prodejce. A p\u0159itom houbelec. Takov\u00e1 sleva dok\u00e1\u017ee p\u011bkn\u011b zato\u010dit se spot\u0159ebitelsk\u00fdm chov\u00e1n\u00edm.                                                                                                                                                                                                                                                                                                                                                                                        4.6\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jsou slevy pouhou iluz\u00ed?","item":"https:\/\/www.creates.cz\/jsou-slevy-pouhou-iluzi\/#breadcrumbitem"}]}]